Understanding Social Media

Social Media is one of the most prolific and innovative newcomers to the world of marketing since the dial up. Here is where you really have to file down those dinosaur horns, remove your prejudices and look at the immense value of social networking.

In a nutshell, social media is the way to build your reputation through word-of-mouth, except this mouth speaks to millions! It also goes to your branding efforts by building on your reputation and image. It is a multi-faceted, aggressive and far-reaching medium. Faster than you can say "twitter", it has taken off and revolutionizing the way Fortune 500 companies and small businesses alike manage their business. However, it is still surprising how some larger companies have not embraced a strategy to using social media. To put it simply, people will be putting information out on the web about you, so either they are going to chat about your company or you will.

How do you want to handle it?

	Social Networking Toolbox Social networking sites are popping up every day, so how do you choose where to spend your time without burning all your time?
	Understanding Social Media Resource Articles Learn more about social media from our panel of experts. Step By Step Instructions for Creating a Basic Facebook Fan Page Eight Reasons Every Direct Seller Needs a Fan Page Socially speaking, do you know where your customers are? It’s Junior High all over again: Branding, online reputations, and managing how our customers perceive us
	Direct Sales and Social Media Video Resources Learn more about social media with videos from our experts. Direct Sellers - Set Up a Facebook Fan Page Using Meetup for your Business to Be Found in Search Engines
	Teleclass on Social Media Listen to a pre-recorded free Teleclass on Social Media